Smart Proximity Marketing

Zero in on high propensity targets

Precisely define the market area for each bricks and mortar location and then employ a direct mail contact strategy to drive results!

Smart Proximity Marketing™ is a direct mail targeting product that does one and only one thing: generates new customers for bricks and mortar locations. It uses mail to get new customers. Period.

The targeting behind SPM™ is driven by an algorithm that reaches into your data and captures what we call “psychology of location.” The result is actionable intelligence for direct mail campaigns provided by Marketing Informatics.

Judge for yourself: It’s 5:00 p.m., you don’t want to fool with cooking, so you make reservations. Where? Downtown. By the mall. That bunch of restaurants at the interstate exchange. A great place you pass on the way home. You think directionally. Your prospects think the same way.

That’s “psychology of location” and it’s already in your customer data. Let us extract this intelligence and drive new customers to your locations.

Check out the rest of this site for more in-depth details about Smart Proximity Marketing™.

Then call us at (877) 788-4440 or email Info@SmartProximityMarketing.com and ask about testing SPM™ for your locations! It’s time to do something different — not because it’s trendy, but because it works.